“We are very excited to see the Kia Optima finally arrive in Hampshire,” commented Mark Busby, New Car Sales & Marketing Director, Hendy Group. “We’ve seen sneak previews of this car for a while now, and the buzz from Kia around the world has been very enthusiastic – we now know why! It’s clean, stylish and a serious competitor in the D-segment market.”
Mark Busby continues, “The Optima offers features never previously seen on a Kia. The entry level is impressive enough, but dependent on the model they choose, drivers can have the likes of self-parking, heated and cool-ventilated seats, cornering lights, panoramic sunroof and a reverse parking camera. The six-speed automatic transmission is among the most advanced currently produced by any car manufacturer we’ve seen.”
Appealing to the business community who make up the vast majority of D-segment customers in the UK, the arrival of the Optima means that for the first time Kia has a seriously competitive car in all the key sectors for the UK's fleet and leasing industry - Picanto, Rio, cee'd and now Optima.
Even before the arrival of the Optima, Kia's corporate sales were going through the roof - up by 145% between 2010 and 2011, for a market share which improved from 1.58% to 2.42%. With the introduction of the Optima, further progress is confidently expected.
Hendy Group will offer the Optima with only a diesel engine - a new 134bhp version of Kia's smooth and efficient 1.7-litre CRDi ‘U2' power unit - while all four specification options contain every essential.
As with all Kia vehicles, the Optima comes with Kia's unique seven-year or 100,000-mile warranty, which is fully transferable to subsequent owners.
For more details, contact The Hendy Group on 0800 032 0766 or visit our two Kia showrooms at:
Hendy Portsmouth, Southampton Road, Cosham, Portsmouth Hampshire, PO6 4RW
Hendy Eastleigh, M3 Trade Park, Leigh Road, Eastleigh, Hampshire, SO50 9PT










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